Fluff report

Flufferettes You know, more than anything, I think yesterday’s “What the Fluff?” event was a demonstration of a great demand for these kinds of wacky events in Union Square. Lots of people turned out; it was actually pretty crowded. But I got this sense– and maybe it’s just me here– that everybody really wanted it to be cooler than it was. Really, I think it could have been a full-blown carnival, and they could have taken up the whole square area, plus the parking lot. Don’t get me wrong, it was a brilliant idea, highly unique, appealing to hipster and old-school Somervillian alike. But I felt like I had done everything there was to do, and we only stuck around maybe 20 minutes? I also noted that given the small number of entries in the science fair and the cooking contest that it would have been entirely feasible to come up with an entry that won both contests. (Actually, come to think of it, the fluff volcano cake could probably have taken the science fair, too).
Anyway, if you’re reading this, and you were one of the organizers, keep up the good work, and don’t be afraid to pull out the stops for future events. I honestly think if these things keep coming to Union Square, it’s going to be the Davis Square of the 00′s.

Much, much more coverage here.

One thought on “Fluff report”

  1. I agree that the conceptualization (and advertising) was much better than the execution (we didn’t hang around very long either), but the hokeyness seemed appropriate. I wish I’d known about it sooner, as I’ve had a Fluff art project (well, tacky tourist photos) going on for a couple of years now, and I would have loved to participate. As it was, I brought my tub of Fluff and took some more photos before snagging a T-shirt.

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